Media and Entertainment
Interactive promotions and mobile marketing campaigns are becoming standard marketing tools. These campaigns are outshining traditional forms of marketing because of the speed, simplicity, and increased ROI. It's more important than ever for Media and Entertainment companies to take advantage of these modern and cutting-edge technologies to help their clients differentiate themselves and break through the clutter.
Few benefits of txt messaging from Msg91
Interactivity - Possible to engage the customers in a dialogue
Anywhere/Anytime - Mobile is always in the pocket
High reach - Over 100 million mobile subscribers in Kenya
Personal - Highly effective as communication to an individual
Viral - Fun factor allows for epidemic phenomenon
Targeted - Specific message can be conveyed based on the employee profile
Cost - Significantly cheaper than other media
Few examples where Media industry has used our services:
- Booking of tickets for movies/travel/theme shows etc.
- Sending in request for the download of song, ring-tone etc.
- Sending in request for the download of games and applications.
- Alerts on release of new movie, songs etc.
- Alerts on change in schedule of program, event etc.
- Alerts on ticket booking confirmation.
- Sending in birthday greetings.
- Intimating about an upcoming event and seek participation by registration through SMS.
- Invite customers to join your texting service to receive weekly updates and alerts about new articles, health or fashion tips, and much more.
- Send a coupon with discount codes for subscription orders and advertiser products.