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Tips & Tricks to Successful Business Texting

We’re living in a mobile-first world. Be it interacting with one another, brands with their customers or the world around us, mobile devices have become our go-to gadget and texting our go-to communication medium.

marketing-communication

July 25, 2019

Why you need the Right Tools to Make Data-Driven Decisions while sending SMS Campaigns

What makes SMS different from other forms of communication is that text messaging is direct and to the point. You get very little space to catch a user’s attention but it’s immediate. 

marketing-communication

July 10, 2019

World Cup Fever in India - How Mega-Brands Are Using SMS

marketing-communication

July 1, 2019

5 Communication Touchpoints To Help You Build Killer Customer Relationships

Today’s customer demands simplicity, flexibility, convenience and services anywhere anytime. In order to establish customer loyalty, it is important to connect with the customer first. And, for that, you need to take responsibility for your brand communication.

customer-experience

June 5, 2019

10 Great Reasons To Choose MSG91 As Your Messaging Partner

Almost everyone these days is arrested in their mobile phones either to stay connected with social media or to find information. We’ve all become highly dependent on our phones. But in a way, this dependency has also opened up opportunities for businesses to reach their customers through a medium where they are always available.

msg91-features

May 22, 2019

Chatbots and Business Communication- How to be more Human?

Remember those times when for even a minor issue we had to wait on hold, listen carefully and then respond to various IVR questions and then finally get connected to a human representative and start the process again.

ai

May 13, 2019

A Recipe for Effective Classroom Communication

In today’s times, millennials are much more isolated and disconnected from human interaction than ever before. Thus, it is incredibly important that parents work together with educational institutes ensuring their children get the best of all points of connection.

msg91-for-education

May 7, 2019

Developing an Android Messaging App?

Instant messaging is oh so popular but did you know it is the plain old SMS that people prefer for their professional as well as personal lives. SMS is still the number one choice for business communication as it has a whopping 98% open rate and works on every single mobile phone.

best-practices

April 16, 2019

Understanding The Difference Between Transactional SMS And OTP SMS

Did you know that the first text message was sent in 1992? The SMS (Short Message Service) was sent from a computer to a mobile phone over a Vodafone GSM network, and it read “Merry Christmas”. Since then, SMS has grown to be a fully-fledged primary form of communication – not only for commercial use but for personal conversations too.

best-practices

April 11, 2019

AI- Biggest Disruption in the B2B SaaS World

What was until recently an emerging trend is now so extensively established that even thinking of working without it seems delusional.

ai

April 9, 2019

5 Reasons your Email Reminders Fail

Ample is said and done about how to succeed with email marketing. We try stuff, we experiment. But, some of us are still making the same mistakes and failing.

best-practices

April 4, 2019

Get Customers Excited About A Product They Cannot See

Selling something that is intangible is totally different than selling a physical product. It becomes more so ever trickier as the services keep changing with every product update and the challenge doesn’t end here.

top-blogs

April 2, 2019

A Journey from SMS to Communication Megacorp

I clearly remember the spring of 2008, when I returned from Dubai completing my MBA. It was the start of the e-business era. And I, just like every other young blood, had an onrush of ideas (actually millions of ‘em). Growing up, I was a tech freak (I still am), who wanted to invent, not knowing how and what, like most of us.

msg91

March 26, 2019

What Happened at MWC\'19

End of February always brings an ooze of summer as the biggest event in Mobile world sets in. Lakhs of people, brands, ideas and innovations set feet into this futuristic event, where tech freaks get a dose of the latest business world gossips and a shakeup of what technologies are shaping the future of business.

msg91-update

March 12, 2019

Are You Violating TRAI\xe2\x80\x99s SMS Regulations?

Understanding TRAI regulations for sending business SMS in India. A lot of questions are floating around SMS regulations in India with a lot of vaguish answers. It’s time these questions get addressed and we take it on us.

top-blogs

March 11, 2019

SMS RCS Meaning - Learn About RCS Messaging

SMS RCS meaning explained- Rich Communication Services support images, branding, & interactivity. Learn how RCS boosts business messaging.

cloud-communication

March 1, 2019

Communication Strategy - Third & Final Part of the Three-Piece Tips to Ace Mobile Messaging.

Simply put, a marketing communication strategy either used by an individual or an organization is a strategy used to convey the communication effectively. It includes a message what you want to convey, a medium the channel you use and the target to whom you want to convey.

best-practices

January 29, 2019

SMS in Education - Communication best practices for Educational Institutes

Remember days when schools used to send typewriter written letters to notify Parents about their kids’ activities? Go some more years back in time and letters used to be handwritten. Or there used to be Notes in the workbooks (I can talk about this being an 80’s kid). However, in today’s Digital Age, information of any sort is paperless and when everybody from Parents to teachers to even school Kids is always attached to their Smartphones, information is easy to pass on.

January 18, 2019

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