MSG91
HelloHello
AI-Powered Cloud Contact Center Software

Smarter Customer Support for Every US Business

Connect WhatsApp customer support, calls, email, website live chat, RCS, SMS, Apple Messages for Business, Instagram, Facebook Messenger and X (Twitter) in one place. MSG91 Hello helps US businesses automate inquiries with AI chatbots, organize tickets and deliver faster customer support.

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Trusted by Industry Leaders Worldwide.

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One Connected Workspace. A Better Way to Support Every Customer.

A customer reporting a damaged delivery in California, a tenant requesting repairs in Texas and a software user troubleshooting an issue in New York all need different solutions. What they share is the expectation of clear answers, timely follow-ups and support teams that understand their concerns. MSG91 Hello brings customer support software in the USA beyond traditional ticketing, connecting customer conversations, intelligent automation and human assistance in one organized workspace.

Omnichannel Inbox – Every Customer Conversation, One Shared Workspace

Customers may contact your company through website chat, email, Facebook Messenger, Instagram, X/Twittercustomer support software or other connected messaging channels. MSG91 Hello brings these conversations together in a shared inbox, allowing agents to manage customer inquiries without switching between applications. Teams can review conversation histories, assign tickets and collaborate using internal notes. Multiple authorized agents can also handle a connected WhatsApp support inbox. For companies with multiple brands or business accounts, One Inbox provides access to different authorized workspaces from one place. With two-way RCS messaging, customers can reply directly to business messages, while an AI chatbot handles routine questions and transfers more complicated requests to your support team.
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Omnichannel Inbox – Every Customer Conversation, One Shared Workspace

AI Chatbots – One Bot for Rules, AI and Complex Customer Questions

Customer problems rarely follow a fixed question-and-answer format. MSG91 Hello allows businesses to configure chatbot journeys that combine structured steps with agentic AI assistance. The bot can collect customer information, understand detailed questions, retrieve available data through API calls and involve a human agent when necessary. Integration options through APIs and compatible third-party automation tools make it possible to connect business systems, while AI model configurations provide flexibility for different tasks. This helps businesses automate routine and more complicated support inquiries around the clock. With MSG91's no-code chatbot builder, businesses can create automated conversations without writing code. You can set up a basic Agentic AI chatbot in under 10 minutes and customize it with business knowledge, automation rules, and integrations.
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AI Chatbots – One Bot for Rules, AI and Complex Customer Questions

MSG91 Chat Window – Continue Customer Support Beyond WhatsApp

Some customer issues require a longer conversation involving clarifications, supporting information and multiple follow-ups. MSG91 Chat Window lets a customer begin an eligible support interaction on WhatsApp and continue in a dedicated chat experience linked to the original ticket. AI chatbots and human agents can manage the ongoing conversation through Hello while retaining the available context. Messages exchanged inside Chat Window are not sent through WhatsApp, so they do not incur Meta's WhatsApp per-message charges.
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MSG91 Chat Window – Continue Customer Support Beyond WhatsApp

Website Live Chat – Answer Questions While Visitors Are on Your Site

A website visitor may be interested in your services but need an answer before booking an appointment or requesting a quote. MSG91 Hello's website chat widget lets visitors speak directly with your team without leaving the page. They can send messages, share files and access available voice features, while agents manage replies through Hello. An AI chatbot can also provide assistance with suitable questions when employees are unavailable, creating a more convenient website support experience. Shopify businesses can also add MSG91's Hello chat widget to their stores. The AI chatbot can answer product questions, assist with orders, check return eligibility, and guide customers through refund or exchange requests based on store policies and configured workflows.
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Website Live Chat – Answer Questions While Visitors Are on Your Site

Cloud Calling & IVR – Get Every Customer Call to the Right Department

Some questions are easier to explain during a phone call. MSG91 Hello connects supported incoming and outgoing calls to customer service workflows, allowing businesses to create IVR menus and route callers to the relevant department. Call activity can be managed alongside support conversations, giving teams clearer records of customer interactions. Agents can also initiate supported outbound customer calls through the Hello mobile application, making telephone assistance more convenient across office and field operations.
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Cloud Calling & IVR – Get Every Customer Call to the Right Department

AI Voice Bot – Let Website Visitors Speak Instead of Type

Typing isn't always convenient, particularly when visitors are on mobile devices or need to explain detailed questions. The MSG91 Hello AI Voice Bot allows visitors to interact through the website chat widget using spoken questions and audio responses. Available for supported ChatGPT-based agentic AI bot configurations, it uses the business information provided to the chatbot to answer appropriate inquiries. This adds a hands-free way for customers to access website assistance.
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AI Voice Bot – Let Website Visitors Speak Instead of Type

Smart Ticket Management – Keep Every Issue Visible Until Resolution

Customer service involves more than replying to the first message. A complaint may require technical investigation, approval or an additional service visit. MSG91 Hello turns incoming conversations into trackable tickets that agents can assign, snooze, update and close. With searchable histories, internal notes and status filters, employees can see what actions have already been taken and who is responsible for the next step. This helps businesses reduce the risk of unresolved customer requests getting overlooked.
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Smart Ticket Management – Keep Every Issue Visible Until Resolution

Automated Workflows – Route Inquiries Without Manual Back-and-Forth

Your support team shouldn't have to read and manually forward every incoming message before the right person can help. Hello allows businesses to create automation rules using keywords, customer information, timing and other available conditions. Depending on the request, a ticket can be assigned to a specific department, acknowledged automatically or directed to a chatbot for initial information collection. This gives businesses a more consistent process for handling routine customer support activities.
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Automated Workflows – Route Inquiries Without Manual Back-and-Forth

Multilingual Support – Make Communication Easier Across Languages

Many US businesses assist customers who are more comfortable communicating in languages other than English. MSG91 Hello provides two-way text translation across 100+ supported languages, allowing agents to read incoming messages in their preferred language and send translated replies to customers. This is useful for organizations serving multilingual communities or international audiences. Teams can keep the conversation within Hello instead of moving customer messages to separate translation tools.
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Multilingual Support – Make Communication Easier Across Languages

Interactive WhatsApp Support – Give Customers Clear Service Options

Customers seeking assistance often prefer selecting an option instead of typing a long explanation. For customer-service conversations, MSG91 Hello supports interactive WhatsApp messages using buttons and lists. A business can offer choices for warranty assistance, appointment questions or order problems so that customers can quickly explain what they need. Supported product references and connected catalog information can also help agents identify an item involved in an existing service request.
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Video Calls & Screen Sharing – Solve Problems Customers Can Show

Not every technical problem can be explained clearly through written messages. MSG91 Hello supports video calling and screen sharing in eligible support conversations, letting customers demonstrate an issue while agents offer guidance. Supported permission-based remote assistance can help with software configuration and troubleshooting tasks. These tools are especially useful when businesses help customers with digital products, internal applications or technical systems that are difficult to describe in text.
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Video Calls & Screen Sharing – Solve Problems Customers Can Show

Team Collaboration – Keep Every Department on the Same Page

A customer request may begin with a general support agent but require help from billing, operations or a technical specialist. Hello allows businesses to organize agents into departments, define permissions and assign tickets to the appropriate employees. Shared histories and internal notes give authorized team members access to the context needed to continue the interaction. This reduces unnecessary handoffs and helps departments coordinate without repeatedly asking the customer for the same information.
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Team Collaboration – Keep Every Department on the Same Page

Support Analytics & Feedback – Understand What Your Customers Need Most

Customer support managers need to understand more than the number of messages their teams answer. MSG91 Hello provides analytics for ticket volumes, agent workloads, channel activity and customer feedback. These insights help businesses identify recurring issues, understand when customers need the most assistance and make better decisions about staffing and workflows. With clearer reporting, teams can improve operations based on actual customer service activity.
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Support Analytics & Feedback – Understand What Your Customers Need Most

Mobile Customer Support – Manage Inquiries Wherever Work Takes You

Not every support employee works behind a desk. Field technicians, property managers, regional supervisors and business owners often need to respond while traveling between locations. The MSG91 Hello applications for Android and iOS let employees manage conversations, review ticket histories, receive notifications and follow up on customer requests from their phones. Supported outbound calling also allows agents to contact customers through the relevant configured voice service.
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Mobile Customer Support – Manage Inquiries Wherever Work Takes You

APIs & Integrations – Give Your Support Team Access to Business Data

Customer questions often require information stored in a different system. Someone may ask about an order, an invoice, a subscription or an appointment. MSG91 Hello supports API and webhook-based connections with business applications, along with integrations made possible through compatible third-party services. This allows configured chatbots and authorized agents to retrieve available data and trigger appropriate actions. Instead of searching manually across multiple platforms, teams can use connected information to assist customers more efficiently.
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Fewer Tools to Manage. More Customer Problems Solved.

Give your team a connected workspace for conversations, AI assistance and customer service workflows with a customer engagement platform for US businesses.

See How MSG91 Hello Works Behind Every Support Conversation

Discover how MSG91 Hello brings customer conversations, AI-powered automation, smart ticket management, and support analytics together in one workspace. From answering customer inquiries and automating routine tasks to assigning tickets, tracking interactions, and monitoring team performance, see how Hello simplifies daily support operations, reduces manual work, and helps US businesses resolve customer issues faster.

Explore the Features Behind Every Conversation

  • One Inbox. Every Conversation Within Reach.

    View messages from supported channels, review existing tickets and assign customer inquiries to the right team. For example, a customer contacts a home goods retailer about a damaged delivery. The agent reviews the available order-related conversation and assigns the issue to the appropriate team.

  • One Connected Chatbot Journey. Rules, AI and APIs.

    Create guided customer support flows that collect information, use AI for detailed questions and retrieve relevant information from compatible systems. For example, a customer provides an equipment reference, selects the type of service needed and asks about an available repair appointment. The configured bot uses relevant data before transferring complex cases to an agent.

  • Support Analytics That Show What Needs Attention.

    Monitor ticket activity, agent assignments, support channels and customer feedback from one reporting workspace. For example, a manager notices an increase in unresolved technical inquiries following a software update and reallocates support resources.

What Makes MSG91 Hello Different?

When comparing customer service software in the United States, businesses need more than a list of channels. They need clear pricing, useful automation, ticket visibility and the flexibility to grow without increasing per-agent license costs. MSG91 Hello combines communication, customer support workflows and AI assistance in one environment, allowing businesses to add unlimited agents without individual seat-license fees.

FeatureMSG91 HelloOther Customer Support Software
Agent PricingUnlimited agents, no per-agent license feesOften charges per agent
Team ExpansionAdd agents without additional seat-license chargesAdditional users may increase costs
Omnichannel SupportWebsite chat, email, social messaging, WhatsApp support, RCS and supported callsChannel availability varies
AI ChatbotsStructured flows and agentic AI assistanceAI capabilities vary
AI FlexibilitySupported AI model configurationsModel choices vary
IntegrationsAPIs, webhooks and compatible third-party connectionsIntegration access varies
Chat WindowContinue eligible WhatsApp support conversations in a linked chat experienceMay require another support channel
Ticket ManagementAssign, track, snooze and close customer ticketsFeatures vary
Cloud Calling & IVRSupported calling and IVR in customer service workflowsSeparate services may be needed
Mobile SupportManage tickets and supported calls from mobileCapabilities vary
Workflow AutomationRouting rules, assignments and acknowledgmentsDepends on the plan
AnalyticsCentralized ticket, agent and channel reportingReports vary
SecurityMSG91 publishes SOC 2 Type II and ISO 27001 credentialsCertifications vary
Free Plan$0/month with 2 inboxes and 50 monthly ticketsAvailability varies

The official US pricing page lists the Free plan at $0/month, Basic at $40/month and Premium at $80/month. Additional inboxes, tickets, bot usage and communication services may incur charges. A separate Live Chat plan is also listed at $0/month with one inbox and unlimited tickets for that plan's eligible chat functionality. View pricing: MSG91 Hello US Pricing

A Customer Support Software for US Businesses

Your Business Needs More Than Another Inbox or Chatbot. Customer service becomes difficult when conversations, ticket updates and team responsibilities live in separate tools. MSG91 Hello helps bring support operations together, connecting AI assistance, communication channels and ticket management in one system.

  • Unlimited Agents. No Per-Agent License Fees.

    Add customer service agents without paying for a separate individual license every time your team expands. The selected plan determines inbox and ticket allowances, while additional usage may incur charges. Example: An equipment service company adds eight new support agents after opening another service location without buying eight separate seat licenses.

  • Intelligent Automation for Routine and Complex Questions.

    Use guided chatbot steps, agentic AI and connected systems to gather information, answer detailed inquiries and route cases requiring human attention. Example: A customer begins a warranty inquiry using a guided process and then asks a technical question. The bot provides appropriate assistance before transferring the case to a specialist if needed.

  • Longer Support Conversations with MSG91 Chat Window.

    For eligible support interactions, continue conversations in Chat Window while keeping the connection to the original WhatsApp ticket and its available context. Example: A customer begins a product-support inquiry through WhatsApp and continues reviewing troubleshooting instructions in Chat Window.

  • Omnichannel Customer Support Across the US.

    Bring website chat, email, social messaging and other supported channels into one shared customer service environment. Example: A company with support teams in New York, Austin and San Diego can manage the relevant conversations and tickets through authorized workspaces.

  • Organized Teams with Clear Responsibilities.

    Configure departments, assign tickets, set permissions and create routing workflows based on the kinds of support your company provides. Example: A commercial property services company directs maintenance problems to field operations and invoice questions to administration.

  • A Support Platform That Can Grow with Your Business.

    Start with your current support channels and add more workflows, agents and integrations as customer needs become more complex. Example: A B2B software company starts with website live chat and email, then adds AI assistance and automated routing as its customer base grows.

  • Security Backed by SOC 2 Type II.

    MSG91 publishes security credentials including SOC 2 Type II, ISO 27001 and vulnerability assessment and penetration testing documentation. Hello also includes role-based permissions and inbox access controls to help teams manage access to customer conversations. Security & Certifications: MSG91 Certificates

  • Customer Reviews Across MSG91 Products.

    MSG91's product portfolio has received 200+ reviews on G2, including reviews for HELLO by MSG91. These provide prospective customers with independent user experiences across the company's communication solutions. G2 Reviews: MSG91 on G2

Better Customer Experiences Start with Better Support Operations

Choosing AI customer support software in the USA should simplify how your business answers customer questions and manages ongoing issues. MSG91 Hello helps teams reduce repetitive work, organize tickets and use available information to provide more consistent assistance.

Help Customers Without Unnecessary Waiting

AI chatbots can handle suitable questions while automated workflows move more complicated requests toward the appropriate support team. For example, a customer asking about standard service hours can receive automated assistance while agents focus on issues requiring an investigation.

Keep Every Important Issue Accountable

Ticket ownership, statuses and internal notes help agents track customer requests that still need work. A contractor's unresolved service complaint can remain assigned until the relevant employee confirms that the necessary follow-up has been completed.

Reduce Repetitive Work for Support Agents

Information collection, routine replies and connected data lookups can reduce manual tasks. Instead of asking for the same reference information several times, a support agent can review the details already gathered through an automated flow.

Keep Support Consistent Across Departments

Shared ticket histories and organized assignment rules help employees maintain context when a request involves different teams. A customer whose inquiry moves from general support to technical assistance doesn't need to restart the entire explanation when relevant history is available.

Make Better Decisions with Customer Support Data

Ticket analytics, channel activity and support workloads help managers identify recurring issues and staffing needs. A software company can compare inquiry patterns before and after a product update to understand where additional support documentation is needed.

Expand Your Support Team Without Per-Agent License Costs

Add employees as your customer base grows without paying a separate license fee for each agent. Businesses can manage costs around their selected plans, ticket usage, inbox requirements and any additional communication or automation services.

Give Every Customer a Better Way to Reach Your Team.

Bring conversations, AI automation and customer support together with MSG91 Hello.

PERFORMANCE METRICS

Better Customer Service Starts with Better Efficiency.

Reduce repetitive enquiries, improve response times and simplify daily support operations. MSG91 Hello brings AI automation, ticket management and customer conversations together to help Spanish businesses deliver more efficient service.

65%

Reduction in support workload

3X

Increase in agent efficiency

85%

Improvement in first response rate

2X

Faster customer query resolution

ENTERPRISE SECURITY

Protect Customer Information with Confidence

  • ISO 27001 Certified

    International standard for information security management, risk assessment and access controls.

  • SOC 2 Type II Audited

    Independent audit assessing the effectiveness of security controls over a defined period.

  • VAPT Assessed

    Vulnerability assessments and penetration tests help detect and address potential security weaknesses.

INDUSTRIES WE SERVE

One Support Platform. Different Business Needs Across Spain.

From online retail and hospitality to healthcare, financial services and logistics, organisations face different customer service challenges. MSG91 Hello provides customer support software in Spain that helps businesses organise enquiries, automate suitable interactions and connect customers with the right support teams.

01

E-commerce & Fashion Retail

Manage questions about product availability, sizes, deliveries, exchanges and returns across connected communication channels. During seasonal sales, chatbots can answer routine policy questions while agents investigate missing parcels, damaged products and refund requests.

02

Travel, Tourism & Hospitality

Organise reservation questions, arrival instructions, package details, booking modifications and guest assistance. A hotel or tour operator can automate general service information while its reservations team manages individual changes and special requests.

03

Healthcare & Private Clinics

Support questions about appointments, consultation schedules, routine preparation instructions and billing. A clinic can direct scheduling requests to reception while authorised administrative employees handle payment-related questions.

04

Education & Training

Manage course enquiries, admission documents, class schedules and student-service requests. A training centre can use a chatbot for general course information while admissions advisers manage individual programme selection and enrolment concerns.

05

Banking, Fintech & Insurance

Handle general questions about documentation, service procedures, payment-status enquiries and claim-related processes. With authorised integrations, available transaction information can be retrieved from connected systems while sensitive decisions remain with appropriate specialists.

06

Real Estate & Property Management

Manage property viewings, rental questions, maintenance requests and resident complaints. Property companies can assign leasing enquiries to commercial teams while maintenance employees track reported faults and repairs.

07

SaaS & Technology

Connect website chat, AI assistance, support tickets and visual troubleshooting. A software company can use screen sharing to guide a customer through configuration problems and retain the relevant details in the support ticket.

08

Manufacturing, Logistics & Distribution

Organise purchase-order questions, spare-parts requests, cargo updates and delivery complaints. With an appropriate system integration, agents and chatbots can retrieve available order or shipment information while unresolved problems remain assigned to the responsible team.

HELLO FOR STARTUPS

Enterprise-Level Support Tools. Startup-Friendly Cost.

Your first customers deserve great support, even before you have a dedicated customer service department. MSG91 Hello for Startups gives eligible US businesses complimentary access to AI-powered customer support software. Bring email, website live chat and connected messaging channels into one workspace, automate common questions and manage every support ticket as your business grows.

Registered US startups with annual revenue below $50,000 can apply, subject to document verification.

Get Hello Free for Your Startup

What your startup gets:

  • ✓1,000 monthly support tickets
  • ✓50 customer support agents
  • ✓2 communication inboxes
  • ✓AI chatbot access under the fair-use policy

HOW MSG91 HELLO WORKS

Get Started with Hello in Four Simple Steps

  • Step 1

    Connect Your Communication Channels

    Create inboxes and connect WhatsApp, email, website chat, social messaging and available calling services.

  • Step 2

    Set Up Teams, Chatbots and Workflows

    Add agents, assign permissions and create chatbots combining rule-based steps, agentic AI and API actions.

  • Step 3

    Manage Customer Conversations

    Receive enquiries, assign tickets and respond through connected channels. Customers can also continue suitable WhatsApp conversations through MSG91 Chat Window.

  • Step 4

    Review Performance and Improve Support

    Use analytics, ticket reports and available feedback to understand recurring issues and improve customer service operations.

How It Works in Practice

A property maintenance company in Spain connects WhatsApp, email and website chat to MSG91 Hello.

It creates separate support teams for heating systems, plumbing, electrical problems and administrative enquiries. A chatbot collects the property reference, issue category and customer contact information before the workflow assigns the ticket to the relevant department.

If a tenant reports an unresolved heating problem, the maintenance team can review the ticket, record follow-up actions and coordinate a technician visit.

As the company manages more properties, managers use ticket and workload reports to identify recurring service requests and organise additional support resources.

G2 Best Results — Communication Platform as a Service
G2 High Performer — Communication Platform as a Service
G2 Momentum Leader — Communication Platform as a Service
G2 Most Implementable — Communication Platform as a Service
G2 Best Relationship — Multi-Factor Authentication
G2 Leader — SMS Marketing
G2 Best Support — Transactional Email

Appreciated by Customers. Recognised by Experts.

MSG91's recognition on G2 highlights customer feedback across implementation, product performance, relationships and support, giving Spanish businesses greater confidence when evaluating customer support software.

Frequently Asked Questions – MSG91 Hello United States

  • Customer support software helps businesses manage customer inquiries, track tickets, assign agents, and resolve problems without switching between different communication tools.
  • For US businesses, customers may contact a company through email, website chat, Instagram, Facebook Messenger, SMS, or WhatsApp. Managing these channels separately creates missed inquiries, repeated replies, and poor visibility into unresolved requests.
  • MSG91 Hello is AI customer support software for US businesses that brings these conversations into one shared inbox. It combines ticket management, AI chatbots, automation, cloud calling, and analytics.
  • With unlimited agents and no per-agent license fees, teams can expand customer service operations without paying for every additional support representative.

  • MSG91 Hello is an AI-powered customer support platform that combines customer conversations, ticket management, AI automation, and agent collaboration in one workspace.
  • Getting started involves five steps:
    • Connect channels: Add website chat, email, WhatsApp, Instagram, Facebook Messenger, RCS, and other connected channels.
    • Invite agents: Add team members and configure their roles and permissions.
    • Create an AI chatbot: Use the no-code builder to set up an initial agentic AI bot in minutes.
    • Automate workflows: Route tickets to departments, agents, or AI bots.
    • Monitor performance: Review agent activity, ticket volume, and customer satisfaction.
  • For example, a US SaaS company can use AI to answer subscription inquiries while escalating technical issues to a human support representative with the customer's conversation history.

  • MSG91 Hello brings customer interactions together across WhatsApp, Instagram, Facebook Messenger, email, website live chat, SMS, RCS, X (Twitter), and connected calling services. Apple Messages for Business can also be considered where the integration is enabled.
  • Each customer conversation can be organized as a ticket, with customer details, previous messages, notes, and assigned agents visible in the same workspace.
  • A US online retailer, for example, can handle delivery questions through website chat, respond to Instagram inquiries, and manage support emails without maintaining separate helpdesk systems.
  • The platform also supports AI-assisted replies and ticket management through its web dashboard and mobile app.

  • Yes. MSG91 Hello combines structured rule-based steps with agentic AI inside a single chatbot.
  • Rule-based steps are useful for collecting account details, order numbers, or selecting predefined services. Agentic AI can then interpret the customer's request, answer follow-up questions, and use connected APIs to retrieve relevant information.
  • For example, a customer asks a US electronics retailer to track an order. The chatbot collects the order number through a fixed step, retrieves shipment information, and explains the delivery status conversationally.
  • The no-code AI chatbot builder also provides API integrations, different AI model options, fallback configurations, and human-agent handover.

  • Yes. MSG91 Hello allows multiple authorized agents to manage customer-service conversations from one connected WhatsApp Business number using separate logins.
  • Managers can assign tickets to departments, transfer conversations, add internal notes, and review ticket history. Automated workflows help distribute incoming inquiries and reduce duplicate responses.
  • For example, a US healthcare provider can direct appointment questions to reception, billing inquiries to accounts, and complex patient service requests to an authorized staff member.
  • Every Hello plan includes unlimited agents, so adding support representatives does not create additional per-agent license fees.
  • Want to make it easier for customers to contact your business on WhatsApp? Use MSG91's Free WhatsApp Link Generator to create click-to-chat links, QR codes and website chat widgets with optional pre-filled messages. Once your WhatsApp Business channel is connected to MSG91 Hello, your support team can manage customer conversations from the shared inbox.

  • MSG91 Hello combines customer messaging with cloud calling and IVR workflows, helping businesses manage phone-related support alongside digital conversations.
  • Depending on the configured calling service, teams can use call routing, IVR menus, call records, and mobile calling features. Agents can also initiate outbound support calls through the Hello mobile app.
  • For example, a US property management company can use IVR to direct maintenance requests, leasing questions, and billing inquiries to different teams.
  • MSG91 also offers AI voice assistance for configured experiences. Website voice-bot capabilities and telephone IVR features should be configured according to the intended use case.

  • MSG91 Chat Window lets a business begin a customer conversation on WhatsApp and continue the interaction in a separate web-based chat environment managed through Hello.
  • The original WhatsApp conversation remains connected to the support workflow, allowing agents to follow the customer's issue without repeatedly switching systems.
  • This is useful for lengthy troubleshooting, return requests, or technical support that requires several messages.
  • Messages exchanged inside MSG91 Chat Window do not incur Meta's WhatsApp per-message charges. Messages actually sent on WhatsApp remain subject to applicable WhatsApp pricing.
  • Learn about MSG91 Chat Window

  • The main difference is MSG91 Hello's unlimited-agent pricing model. While many competing helpdesk platforms charge per seat on paid plans, Hello lets businesses expand support teams without additional per-agent license fees.
  • MSG91 Hello also offers an omnichannel inbox, rule-based and agentic AI in one bot, API integrations, ticket automation, and configurable cloud calling.
  • Its Chat Window provides another option for continuing WhatsApp-originated customer-service conversations outside WhatsApp.
  • For US businesses comparing customer service software, Hello brings messaging, automation, customer context, and reporting together in one platform. Competitor features and charges vary by product and subscription plan.

  • Yes. MSG91 Hello offers two free options and two paid monthly plans for US businesses.
    • Live Chat – $0/month: One inbox with unlimited website live-chat tickets.
    • Free – $0/month: Two inboxes and 50 tickets monthly.
    • Basic – $40/month: Two inboxes, 1,000 tickets, and a $40 bot wallet.
    • Premium – $80/month: Three inboxes, 2,000 tickets, and an $80 bot wallet.
  • All plans include unlimited agents and teams. Annual billing options are also listed.
  • A startup can begin with the Free plan and move to Basic or Premium as support volume grows.
  • Explore MSG91 Hello US Pricing

  • MSG91 Hello does not add per-agent license fees. Additional costs primarily depend on the plan and usage.
  • On paid monthly plans:
    • Additional inboxes: $10 per inbox.
    • Extra tickets: $0.015 per ticket on Basic and $0.03 on Premium.
    • AI bot usage: Deducted from the bot wallet according to the applicable rate card.
  • When bot-wallet credits are exhausted, businesses can add funds for further usage. The Free plan requires an upgrade when additional inbox or ticket capacity is needed.
  • Businesses should also account for any separately billed messaging or calling services.
  • View Complete Pricing

  • Yes. MSG91 Hello helps US businesses protect customer information through encryption, role-based permissions, and controlled access to customer conversations. MSG91 has undergone a SOC 2 Type II audit and holds ISO 27001 certification, with security measures designed to safeguard business and customer data.
  • MSG91 stores customer data for US businesses in US data centers, ensuring compliance with local data residency and data protection requirements.
  • View MSG91 Security Certificates

  • Yes. MSG91 offers a Hello Free for Startups programme that helps early-stage US businesses manage customer support without paying a software subscription fee.
  • Registered startups with annual revenue below US$50,000 can apply for complimentary access, subject to eligibility verification. The programme includes:
    • Up to 1,000 support tickets per month
    • 50 agents and 2 communication inboxes
    • AI chatbot usage under a fair-use policy
    • Omnichannel customer support and workflow automation within the programme's limits
  • Startups submit business registration and financial documents for review. As the company grows beyond the programme's limits, it can transition to a paid Hello plan without migrating its existing support setup. Separate communication charges may apply.
  • Apply for Hello Free for Startups in the US

  • Yes. MSG91 Hello can deliver approximately 95% lower estimated costs in selected comparisons with other customer support software.
  • For example, the MSG91 calculator estimates the following for 3,000 monthly tickets, 12 agents and 50% AI resolution:
    • MSG91 Hello: $70/month
    • Intercom: $2,505/month
    • Estimated savings: $2,435/month — 97% lower costs
  • US businesses can compare Zendesk, Intercom, Freshdesk, Zoho Desk, Help Scout and other platforms using the calculator. Simply enter your support volume, agent count and AI resolution percentage to explore potential savings.
  • Results vary based on competitor pricing, selected plans and actual usage.
  • Compare Customer Support Software Costs in USD

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