Industry
Services (Finance based)
Purpose

Communication APIs

Features in use

Programmable SMS

Policy Bazaar updates its customers using SMS via MSG91

About

Policy Bazaar is a finance based services, where they update their customers with offers and updates on various financial services. With the vision to help the customers get the due updates in time, Policy Bazaar has been rigorously working on the financial consulting services for the customer’s welfare.

Problem

A well-established communication channel with customers is a key requirement to ensure better operations. Setting up seamless operations while maintaining a wide range of customer base without a robust and secure communication channel is a challenge. Thus to convey important information like offers and updates for building a strong customer relationship, a communication channel targeting wide reach for mass audience (customers) is required.

Solution

Policy Bazaar is managing their operations and customer communication efficiently with SMS communications via MSG91 API. With MSG91 APIs and real-time robust system, SMS is delivered to the customers to built communication at different events such as:

This way Policy Bazaar has been able to establish and maintain an effective communication with Customers via SMS using MSG91 API.

Benefit

As a result, the customer gets regular updates for every event related to their financials via secured channel making the operations reliable and seamless resulting in a better rapport with the customer and increase in sales.