6 Tips For Driving More Value With Your Transactional Emails
A marketer’s best friend, transactional emails are typically the most relevant emails you can send to your customers. They reflect what your visitors have actually done – signed up for a new account, purchased, downloaded content, entered a contest
January 8, 2021
Why Communicating With Your Customers Has Become More Important Than Ever?
The shift to the new normal has been tough, but it is the digital world that has enabled businesses to retain some form of connectivity with the people in their lives. Also, the fact that there is an abundance of communication tools at disposal to solve bewildering challenges.
October 13, 2020
Developing an Android Messaging App?
Instant messaging is oh so popular but did you know it is the plain old SMS that people prefer for their professional as well as personal lives. SMS is still the number one choice for business communication as it has a whopping 98% open rate and works on every single mobile phone.
April 16, 2019
Understanding The Difference Between Transactional SMS And OTP SMS
Did you know that the first text message was sent in 1992? The SMS (Short Message Service) was sent from a computer to a mobile phone over a Vodafone GSM network, and it read “Merry Christmas”. Since then, SMS has grown to be a fully-fledged primary form of communication – not only for commercial use but for personal conversations too.
April 11, 2019
5 Reasons your Email Reminders Fail
Ample is said and done about how to succeed with email marketing. We try stuff, we experiment. But, some of us are still making the same mistakes and failing.
April 4, 2019
Communication Strategy - Third & Final Part of the Three-Piece Tips to Ace Mobile Messaging.
Simply put, a marketing communication strategy either used by an individual or an organization is a strategy used to convey the communication effectively. It includes a message what you want to convey, a medium the channel you use and the target to whom you want to convey.
January 29, 2019
5 Communication Lessons Companies Can Learn From Amazon
The space between the consumers and enterprises is rapidly shrinking, and to be one of the successful companies you need to learn a thing or two from the leaders.
October 30, 2018
Transactional SMS - Top Brands Benefit From It And You Could Too
Seems like you’ve read it somewhere before? You might have; it is the most common opening line of a transactional SMS.
October 24, 2018
Communication Best Practices - The Part II Of The Three-Series Mobile Messaging.
Countless efforts fail only because of poor communication, be it internal or external. An organization might have the best plans, best models, best business cases, the best employees and even the best customers, but if the communication is poor, all the efforts put would not yield the expected results.
September 12, 2018
Uncover Detailed Information \xe2\x80\x93 Tracking SMS
Do you think your business would benefit if you have detailed information about the text messages you send to your customers – content, delivery, open-rate, click rate, location, device, conversation, URL, user action and more? You got that right, it surely will!
August 23, 2018
Don't Ruin Your Marketing Strategy By Missing Out On Language-Based Personalization
Once upon a time, becoming a national brand took lots of time and efforts. You’d launch someplace and then slowly build a local and then regional reputation, expand and then finally, with luck on your side, a great team and a lot of hard work, you’d enter the national market creating a name for yourself.
July 13, 2018
Send SMS To Your Customers In Their Local Language
When it comes to customer communication, it goes without saying that you must engage your consumers in their regional language; for instance, Chinese is spoken in China, English is primarily spoken by British and Americans, Spanish is spoken in Spain and South America, French is spoken in France and West Africa.
July 11, 2018
Set Your Business Brand As Your Sender ID
Your mobile phone vibrates and you see that you have received an SMS in your inbox saying,Ever wondered what role does AM-MSGIND play here? Of course, it is the chosen Sender ID but what exactly it does and represent?
December 28, 2017
15 Must-Use Tools For Every Startup
Being in your early years you have multiple things to manage including your productivity. You do need tools that would streamline your workflow cutting right through your workload boosting your productivity and efficiency.
September 8, 2016
Schedule your frequency based SMS flexibly with Cron-job
But the major issue with scheduling is that it is a manual job; your message needs to be scheduled every time you want to send it. It all the more becomes a tedious job when you do need to send the same message frequently.
July 29, 2016
Transactional SMS As A Means Of Promotion
The definition of SMS promotion has gone under a drastic transformation over time, and so has ways of using it, but the primary objective has always remained the same – creating awareness for different services and products, and sending important notifications and alerts.
November 19, 2012
