MSG91

Get Customers Excited About A Product They Cannot See

Selling something that is intangible is totally different than selling a physical product. It becomes more so ever trickier as the services keep changing with every product update and the challenge doesn’t end here.

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April 2, 2019

Are You Violating TRAI\xe2\x80\x99s SMS Regulations?

Understanding TRAI regulations for sending business SMS in India. A lot of questions are floating around SMS regulations in India with a lot of vaguish answers. It’s time these questions get addressed and we take it on us.

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March 11, 2019

The Why, When & How Of Obtaining User Consent Before Sending SMS

The most common question we get is whether businesses can legally text message their customers? Here’s what we have to say to it – user consent isn’t complicated, but it is necessary.

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September 25, 2018

Do Not Call -How Does DNC Registry Work In India?

India has a population of 1.3 billion people, out of which 448.2 million people have access to phones and the internet.  Millions of calls are placed in a day among these users, both of national and international numbers. The progress of mobile technology has brought all products, services and even education to the doorstep of consumers, thanks to smartphones and the internet. The dependence of people on services such as phone calls, SMS, WhatsApp and other messaging platforms to communicate is growing, even more so during a global pandemic that has forced people to stay home. This spells a great opportunity for brands and organizations to establish a connection with their customer base through promotional and transactional SMS, messaging API as well as email API.

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September 6, 2018