Identifying The Different Stages Of Employee Communication
Beginning with the recruitment process and concluding with the retirement, here are the most important stages of an employee lifecycle where you need to be crystal clear with your communication.
October 4, 2018
The Why, When & How Of Obtaining User Consent Before Sending SMS
The most common question we get is whether businesses can legally text message their customers? Here’s what we have to say to it – user consent isn’t complicated, but it is necessary.
September 25, 2018
Underpinning Effective Consumer Communication - SMS In Travel
Every step of the user journey from ticket bookings to on-site service, text messaging in the travel sector underpins effective consumer communication. And, there’s an effective reason behind it; most travellers turn off their mobile data to avoid roaming charges.
September 17, 2018
Communication Best Practices - The Part II Of The Three-Series Mobile Messaging.
Countless efforts fail only because of poor communication, be it internal or external. An organization might have the best plans, best models, best business cases, the best employees and even the best customers, but if the communication is poor, all the efforts put would not yield the expected results.
September 12, 2018
Do Not Call -How Does DNC Registry Work In India?
India has a population of 1.3 billion people, out of which 448.2 million people have access to phones and the internet. Millions of calls are placed in a day among these users, both of national and international numbers. The progress of mobile technology has brought all products, services and even education to the doorstep of consumers, thanks to smartphones and the internet. The dependence of people on services such as phone calls, SMS, WhatsApp and other messaging platforms to communicate is growing, even more so during a global pandemic that has forced people to stay home. This spells a great opportunity for brands and organizations to establish a connection with their customer base through promotional and transactional SMS, messaging API as well as email API.
September 6, 2018
Market Segmentation - Holiday Marketing Campaign
The holiday season is just around the corner. And, while the world is busy making a list of gifts to buy for their friends and family, marketers like you and I all around the world are busy ensuring our holiday campaigns hit the bull’s eye. But for that to happen we need to prepare before launching our most awaited marketing campaign.
August 30, 2018
MSG91 Product Update 08-2018
Here’s introducing a couple of much awaited updates in MSG91 panel. Add team members within your company, access multiple accounts using same login email address, login without password, and more.
August 28, 2018
Uncover Detailed Information \xe2\x80\x93 Tracking SMS
Do you think your business would benefit if you have detailed information about the text messages you send to your customers – content, delivery, open-rate, click rate, location, device, conversation, URL, user action and more? You got that right, it surely will!
August 23, 2018
The Pivotal Role Of SMS Marketing In The Fashion Industry
Marketing is a tricky business, all the more for industries that are ever-changing, like fashion. With trends changing faster than the seasons, the fashion industry is fickle and to handle the pressure, it requires a marketing channel that is fast, efficient and personal.
August 21, 2018
SMS Lead-Tech- Transforming FinTech
A crowded and rapidly evolving sector, targeting the most relevant customers in the FinTech industry needs deep-level understanding and expertise.
August 13, 2018
Long Code SMS- Everything You Wanted To Know About Virtual Number
SMS marketing can yield long-term benefits for a business, however, to achieve this, businesses must learn how to make use of this tool. On a basic level, SMS services are divided into short code SMS and. Here, we offer a brief insight into short code vs long code, what it means and which one would be suitable for your business.
August 8, 2018
Text-To-Speech- What, When, Where?
Making the web a more accessible place for people who are unable to read text on a screen, the text-to-speech is the generation of synthesized speech from text.
August 6, 2018
SMS \xe2\x80\x93 The New Marketing Gateway For WordPress
As a business owner, your ultimate goal is to provide your customers with convenient and accessible channels through which they can engage with you, and undoubtedly, SMS ticks all the checkboxes. And, if you run your business website on WordPress, then let us tell you why adding SMS functionality makes sense and how you can equip your site with this functionality.
August 2, 2018
Send OTP -Best Practices For Two-Factor Authentication
The ability to perform financial transactions on-the-go is a real blessing in today's world. And with every progressive step in technology, comes a concern of security and dependability. This becomes all the more worrisome in the case of theft of credit debit cards and other account details. Enter OTP, a simple solution to a rather dangerous threat.
July 31, 2018
Don't Ruin Your Marketing Strategy By Missing Out On Language-Based Personalization
Once upon a time, becoming a national brand took lots of time and efforts. You’d launch someplace and then slowly build a local and then regional reputation, expand and then finally, with luck on your side, a great team and a lot of hard work, you’d enter the national market creating a name for yourself.
July 13, 2018
Send SMS To Your Customers In Their Local Language
When it comes to customer communication, it goes without saying that you must engage your consumers in their regional language; for instance, Chinese is spoken in China, English is primarily spoken by British and Americans, Spanish is spoken in Spain and South America, French is spoken in France and West Africa.
July 11, 2018
Users Actually Enjoy These 7 Types of Text Messages
Brands are adhering to this fact, even so, more since Google announced that non-mobile friendly pages will be ranked low.It is the apps that will be impacted the most with the increasing use of mobile devices and the most vital role in sending notifications will be played by
July 9, 2018
A Typical Day In The Life Of An SMS
It’s 5 PM on a Friday evening – Do you know where your customer is and what they are doing? It’s not a trick question; it’s an important question that could assist you in developing your messaging strategy as the location of a customer along with their mindset can play an important role in how they act or not, on your text.
July 2, 2018
