WhatsApp pricing and how to subscribe for WhatsApp services?

Once your registration gets completed on meta and integration steps will be completed with MSG91. Subscribe to the WhatsApp plan to start using WhatsApp services. 

Free Session:

1. User-initiated conversations: If the business responds to a message initiated by the user with text/media/location; those messages will be free for the next 24 hours from the business replied (but user-initiated charges will be applied for the first message)

2. Business conversations: If the business sends a template of some category; then the message will not be charged for 24 hours for that category template if sent back again of the same type.

3. Free conversations: If the user responds to a message with an action button; i.e. visit a link or call a number; or the user clicks on a Facebook AD; then the business is allowed to send any kind of message from that particular time till 72 hours and no message will be charged during this time.

Paid Conversations:

1. User conversations: If the user initiates a chat, then user-initiated prices will be applied to those messages replied with a text/media/locations by a business. But, if the business replies with a template; the template category charges will be applied to that particular conversation.

2. Business conversations: If the business sends different category templates, those templates will be charged according to their category for the first message.

Note: This pricing change will be applicable from the 1st of JAN. 

If you still face any issues do not hesitate to drop us a mail at [email protected], we are always here to help you.

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