Click Count Functionality

Step 1: First understand how to create the template by visiting the link mentioned below.  

https://msg91.com/help/how-to-create-a-template-for-whatsapp

Step 2: Click on the add button and select the visit website button after filling up all the required details like template name, category, and template language.

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Step 3: Name the button as per your requirement. 
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Step 4: Enter the website URL in the URL Column. 

Step 5:  Add variables in the URL, as click counts will be tracked for both static and dynamic website URLs.
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Step 6: Click on add sample and enter the full website URL. 
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Step 7: Go to the logs section and there in the clicked column the counts will be showcased for the times the users have clicked on the website. 

Show Click Feature of Template:

If you go to the template and click on the template preview, you will be able to see the count of links and buttons. Click on show clicks to see the count:

Click in the template preview and then toggle on Show Clicks

Note: URL click will only come if you are using the click count tracking.

Step 8: Go to Reports for a more detailed description of the clicks.