Facebook Business Verification is different from Facebook Page Verification and it comes with its own benefits. When you verify Facebook business manager account, you get access to different tools and products.
Apart from that, a verified Facebook business manager account earns trust amongst the users. Over 2 billion people are on WhatsApp. Leveraging it for your business growth by connecting with your customer is an important step for business communication.
Many Facebook advertising accounts are terminated for a variety of reasons. The Facebook Business Manager’s Business Verification feature is one potential aid.
The closure of Facebook ad accounts could be caused by a variety of circumstances. Facebook sites have also been banned despite doing nothing wrong and having their accounts falsely flagged.
Facebook has frequently requested that business manager accounts in these situations get their business accounts verified. Business verification does not imply that all issues are resolved. Facebook’s preference for verified business manager accounts over unverified business manager accounts only helps.
Please check the below image to understand the difference.
(L) Facebook business verification (R) Facebook page verification
Now, let’s talk about how you can complete Facebook Business Verification.
Step 1: Go to Facebook Business Manager.
Step 2: Select the business account if you already have a business. If you do not have a Facebook Business Manager account, you can create one by visiting this link.
Step 3: On the left navigation, click on the ‘Business Settings’ option.
Step 4: Go to ‘Security Center’ on the left navigation from the ‘Business Settings’ page.
Step 5: Click on the ‘Start Verification’ button.
Note: If the ‘Start Verification’ button is greyed/disabled (like the image below), you must follow some other steps to enable it.
Step 6: Fill in your Business Details on the following form.
After applying for verification, it might take 1-5 business days to get a reply back from Facebook. After that, if everything goes with the Facebook policies, your business manager will get approved.
In some cases, no documents are required for Facebook Business Verification because Facebook may be able to match your business against publicly available records. In that case, select from the list of publicly available records that Facebook shares with you.
Facebook Business Verification matches your details against public records. However, if Facebook couldn’t find any details, you must submit the following documents.
1. Legal Name Document – One of the below documents
– Business Registration (BR)
– Company Incorporation Certificate
– Tax/VAT Certificate
2. Address Proof Document – One of the below documents
– Bank Account Statement
– Utility Bill (Phone/Electricity Bill)
A one-time password (OTP) will be issued to you through text, email, or phone call as soon as you have submitted the required documentation to Facebook Business Manager for verification.
You can check the current status of your verification by going to Facebook Business Manager>Business Settings> Security Center. The table below shows what documents you can submit to verify Facebook business verification processing for your country of residence.
Apart from sharing the above documents, you must verify your business domain. For domain verification, Facebook will send a code to your registered business email address, and you must enter it.
Facebook Business Verification is different from Facebook Page Blue Tick Verification and WhatsApp Account Green Tick Verification.
While Business Verification on Facebook is granted to all valid businesses, the public verification ticks (blue tick and green tick) are only approved for highly reputed businesses. There are no fixed criteria/eligibility for the same.
For more information, visit the official document from WhatsApp: https://www.facebook.com/business/help/1095661473946872?id=180505742745347